Nah, not on Facebook, although I'm investigating that as well. Since my books are almost exclusively offered on Amazon, I went with them first. The first unhappy surprise: minimum hundred dollars expenditure. Second unhappy surprise: I have to wait, potentially up to 72 hours, for them to review it.
The book I chose to advertise is The Queen of Swords... of course. If I have some success here, I may branch out and do a similar campaign for Delilah. Those are the two I consider my most popular (even though 1001 Erotic Nights is my best seller, by far). The first reason is... well, it's easy to pin down the interests. It's all based on comics and thus, I targeted people who would buy comics or super hero novels. The second reason is that there are three books out in the series. If people like Queen enough, they may check out Prince, and then Princess.
It was pretty easy to set up. My nerves will be wracked until it's actually a live campaign. I'll keep thinking, "OMG WHAT IF THEY DON'T LIKE IT?! WHAT IF I DID SOMETHING WRONG?!" which is silly, of course. The next thought is, "What if I don't sell a damn thing and I just threw a hundred bucks away?" That would be a lot more shaming. However, Queen has some of my best reviews, Rebecca Wolfe's audio is wonderful to listen to, and I think it's fun and dark and sexy to read. You ONLY get 150 characters to sum up the book, though! This is what I ended up with:
In Imperial City, villain-for-hire Caprice works hard... and she plays harder. This novella contains dark, sometimes brutal, sexy, mature content.
It hits all the main components. She's a villain (check) who is hired (check). She works hard (check... sort of a nod to her being a bad ass) and plays hard (check). It's dark (check), bloody (check in the 'brutal' comment), sexy (check) and for a mature audience (check). There's no main element of the book which I left out, I think. Oh, and it's a novella, NOT a novel (check). I do NOT want people to be surprised by the length. The next books are novels, yes, but this one isn't. I think Prince has more sex in it by virtue of its length, but per capita... Queen is packed with sex. I wasn't sure HOW much I wanted plot and how much I wanted sexy times yet, so I erred on the side of sexy times. IIRC, Princess has three and a half sex scenes in comparison... basically the same amount as Queen. But it's three times as long. Longer than that!
This is a new, nervous step for me. I am reluctant to bug bloggers and say "Hey, review my booooook!" but that'll be the next terrifying step. People have often told me that you have to spend money to make money, and I hope this pans out. If I get a lot of click throughs, that'll be good. If I get a lot of sales, that will be better. If I want to be taken seriously...I need to advertise. Which that's a whole other post--people not taking erotica writers seriously. I seriously challenge anyone on the street to write a hot sexy scene and get people to fap to it.